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Effective July2018, Google’s Chrome Browser Will Mark Non-HTTPS Sites As Not Secure

Michelle RobbinsMay 2018

July is shaping up to be a big month for Google. Earlier this month, the company announced its Speed Update that is set to roll out in July, and announced it will then also mark all sites that have not migrated to HTTPS as “not secure.”

This move will coincide with the release of Chrome 68 and will look like this in a user’s browser:


HTTPS warning in Chrome 68

Google has been pushing webmasters to make the change to non-secure websites for years now – including hinting at small rankings boost to further incentivize the shift. The campaign has proven to be successful. According to their blog post:

  • Over 68% of Chrome traffic on both Android and Windows is now protected
  • Over 78% of Chrome traffic on both Chrome OS and Mac is now protected
  • 81 of the top 100 sites on the web use HTTPS by default

Depending upon the size of a site and scope of the project, a migration from HTTP to HTTPS can be quite an undertaking. Check out the resources below for in depth guides to making this change on your or your client’s sites, along with resources for validation and dealing with mixed content issues.


Article Source: SearchEngineLand

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